Kaohsiung － New Jyuejiang Commercial Area

Innovative management and independent shops find a home at Kaohsiung's New Jyuejiang shopping area.

Learning from the past success of the "Old Jyuejiang" shopping area, the New Jyuejiang shopping area is centered on a popular consumer magnet—the Datung Department Store at the intersection of Wufu 2nd Road and Renjhih Street. It is also right next to the Mercuries Department Store and the Oscar Cinema on Lane 167 of Wenheng 2nd Road. New Jyuejiang has also learned a lesson from its predecessor's downfall, replacing the latter's traditional business style with a new management approach.

Young people, new fashion, recreation, shopping and dining all collide at New Jyuejiang, which is rapidly sucking in new businesses to become Kaohsiung's biggest shopping destination. Cinemas, trendy clothes, jewelry, watches, cosmetics, and beauty salons mingle with cafes, American and Japanese fast food restaurants, and all types of stalls to provide a something for everyone. New Jyuejiang is the place to go in southern Taiwan for imported goods and chic attire, much of it arriving in step with debuts in the fashion capitals of the world.

Kaohsiung － Sanduo Commercial Area

The Sanduo area has risen as a top shopping destination in Kaohsiung in recent years. Anchor stores here include the Shin Kong Mitsukoshi Department Store, SOGO, and Mega'21 Far Eastern Shopping Complex. There are also a number of clothing boutiques and smaller shops, including Japanese merchandise retailers Poya and A+1, and other shops selling discount cosmetics, handbags, and daily goods. Items at these shops are generally 20% to 50% cheaper than similar items at department store boutiques, making them a magnet for young shoppers. Sanduo has also benefited from its proximity to the traditional market on Senlin Road.

Sanduo Shopping District is adjacent to the Sanduo and Jhongshan Road traffic circles near the high-rise core in Kaohsiung. To the south it links with the Asia-Pacific Financial Plaza, the 85-floor Tuntex Sky Tower, and a multifunctional economic and trade area being promoted by the Kaohsiung City Government. An MRT station will soon open in this area making it even easier to reach.

Editor:Zhao Yanchen